Al Kratina

Al Kratina

WRITER/EDITOR

Al is Ascribe’s ‘Man in Toronto’, integrated into the team’s workflow via VPN, Skype and other communications tools. Writing and editing a wide range of marketing communications material—such as video scripts, white papers, case studies, articles and web copy—his lively style and creative flair engage readers in client content while ensuring key messages are communicated clearly.

Detail-oriented and a skilled multi-tasker, Al has written print and online articles and developed collateral for diverse organizations including government departments, public-sector agencies and global telecommunications companies. He has worked as a freelancer for a major daily newspaper, a contributor to a film review blog and a screenwriter on Canadian film and television pitch projects.

Bachelor of Arts, Major in Communication Studies (Graduate with Distinction), Minor in Film Studies, Concordia University, 2005

“All writing is creative, regardless of content or style. The challenge is to make the reader feel that energy and dedication in every word.”

Keywords
Style
Substance
Wit

Our Team

Featured Projects

Transport Canada eTV Video Scriptwriting
Transport Canada eTV Video Scriptwriting

To promote its ecoTechnology for Vehicles (eTV) program, Transport Canada needed a series of brief but informative web videos outlining the complex technologies behind various fuel-efficient, environmentally friendly vehicles...

Export Development Canada Website
Export Development Canada Website

Export Development Canada’s website is extensive—full of information important to Canadian exporters...

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What People Are saying

“Ascribe has very quickly come to know not only our content but also our organization and its needs—and out of that produced work that clearly and compellingly gets our messages across."

Colette Rivet
Former Executive Director
Biotalent Canada

CONTACT ASCRIBE

402-1390 Prince of Wales Dr.
Ottawa, ON K2C 3N6
613.238.3595
info@ascribeinc.ca

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