Steve McCutchen

WRITER/EDITOR

Steve researches, writes and edits a wide range of marketing communications products including brochures and other collateral, video and digital media scripts, white papers, print ads and numerous types of reports. He has particular expertise in the development of web content and the application of search engine optimization (SEO) strategies.

Like many of his Ascribe colleagues, Steve comes from a journalism background—evident in his thorough approach to research and swift grasp of challenging subject matter. He also has several years of prior marketing communications experience, having worked for a local marketing agency before coming to Ascribe.

Steve’s technical precision as a proofreader and copyeditor—ensuring that written materials conform to clients’ style guidelines—has earned him the nickname ‘Hawkeye’ within the Ascribe team.

Bachelor of Journalism (High Honours), Minor in Film Studies,
Carleton University, 2005
Scriptwriting Diploma, Algonquin College, 2006

“I’m always amazed at the power of the written word. It doesn’t matter if the final product is printed, filmed, illustrated or performed—it starts with the writing, the expression of ideas that drive the project. Without the words, you’ve got nothing.”

Keywords
Precision
Depth
Invention