Transport Canada eTV Video Scriptwriting

Encouraging Canadians to test drive the future: Transport Canada eTV videos

To promote its ecoTechnology for Vehicles (eTV) program, Transport Canada needed a series of brief but informative web videos outlining the complex technologies behind various fuel-efficient, environmentally friendly vehicles. Working with a local video production partner, Ascribe wrote the scripts for five web-hosted videos introducing technologies such as electric- and hydrogen-powered vehicles in a concise and easy-to-understand way. Ascribe was invited back to write the scripts for seven more eTV videos, including several showcasing the test results for specific vehicles as well as a general overview of the eTV program.