Ascribe’s writers have developed creative concepts and ad copy for promotional and advertising campaigns across a wide range of sectors. The materials we write include web banner ads, posters, print ads, email marketing blasts, printed direct mail pieces, TV ads, radio ads and public service announcements (PSAs).
Ascribe’s advertising and direct mail writing approach
Effective advertising campaigns demand a special fusion of word and image. To achieve that fusion, we work closely with creative partners to nail down key messages and brainstorm ad concepts that grab attention, communicate clearly and resonate with the intended audience.
The Canada Employment Insurance Financing Board was created in 2008 to set the country’s employment insurance rates and manage a newly created account in the event that any surplus accrues. With a busy second year under its belt, the CEIFB invited Ascribe back to write its annual report...
Nav Canada uses the Chemical Dependency Education and Rehabilitation Program (CDERP) to support employees returning to work following treatment for drug or alcohol dependency. Ascribe was invited to write the script for a video that would bring new peer volunteers up to speed...
