In June 2010, Ascribe was asked to write the scripts for two more Transport Canada ecoFreight videos: a pair of three-minute profiles on companies that have received ecoFreight funding to adopt eco-friendly technologies...
Writing manuals, reports, corporate plans and other similar documents requires a thoughtful approach to content planning and structure before a single word is committed to the page. Informed by years of experience and exposure to a vast array of business models, we apply our understanding of best practices to package content for optimal comprehension and impact.
Our portfolio includes fact sheets, market research reports, labour market reports, occupational skills profiles, technical guides, human resources manuals and more.
Ascribe’s report and manual writing approach
Working directly with the content or in collaboration with a graphic designer to envision the final laid-out piece, we propose an effective document structure based on the client’s needs, goals and audience. We keep the writing active and direct, striving for concision and directness in our manual and report writing—conveying key messages without marketing spin.