CONNECTING CANADIAN COMPANIES TO GLOBAL BUSINESS
Since 1946, the Canadian Commercial Corporation has helped Canadian companies secure contracts with foreign governments. In 2017, Ascribe worked with CCC to evolve its site, developing content designed to engage Canadian exporters in a business conversation about the opportunities CCC can help them access, and clarifying its value proposition to foreign government buyers. Search engine optimization was a key focus of the project, and Ascribe handled all adaptation of content into French. As a follow-on, Ascribe was invited back to interview CCC directors and write a series of blogs profiling their individual experience and expertise, and to highlight CCC success stories.