The web, mobility and the multi-screen phenomenon have changed how people consume information — and organizations are pressured to tell their stories in new and diverse ways. This newsletter looks at what these developments mean for our clients as well as emerging trends in marketing communications across all media.
In this issue:
Feature: Ring in the new year with a blog plan that sticks
Style watch: A guide to style guides
POP: Netflix goes back to the future with linear programming
Practice point: What sentences are made of
Click here to download the January 2021 issue of asterisk (PDF).
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