The web, mobility and the multi-screen phenomenon have changed how people consume information — and organizations are pressured to tell their stories in new and diverse ways. This newsletter looks at what these developments mean for our clients as well as emerging trends in marketing communications across all media.
In this issue:
Feature: Five keys to persuasive writing
Style watch: Plain-language principles for clear communication
Practice point: Crafting clear, engaging and memorable PowerPoint decks
Wordplay: Spot the fake word
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